{"id":182,"date":"2023-12-15T23:56:34","date_gmt":"2023-12-15T23:56:34","guid":{"rendered":"http:\/\/www.getempowered.services\/digitalagency\/uncategorized\/how-to-get-and-give-linkedin-endorsements\/"},"modified":"2023-12-15T23:56:34","modified_gmt":"2023-12-15T23:56:34","slug":"how-to-get-and-give-linkedin-endorsements","status":"publish","type":"post","link":"http:\/\/www.getempowered.services\/digitalagency\/uncategorized\/how-to-get-and-give-linkedin-endorsements\/","title":{"rendered":"How to Get and Give LinkedIn Endorsements"},"content":{"rendered":"<div class=\"hs-featured-image-wrapper\">\n <a href=\"https:\/\/blog.hubspot.com\/marketing\/linkedin-skills-endorsements\" title=\"\" class=\"hs-featured-image-link\"> <img decoding=\"async\" src=\"https:\/\/blog.hubspot.com\/hubfs\/linkedin-endorsements.webp\" alt=\"woman gives linkedin skill endorsements\" class=\"hs-featured-image\" style=\"width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;\"> <\/a>\n<\/div>\n<p>LinkedIn profiles are the new resumes. LinkedIn shows your skills, featured projects, recommendations, and certifications, to name a few. So, you certainly want to emphasize these skills and ensure they are recognized as your strongest assets.<\/p>\n<p>LinkedIn profiles are the new resumes. LinkedIn shows your skills, featured projects, recommendations, and certifications, to name a few. So, you certainly want to emphasize these skills and ensure they are recognized as your strongest assets.<\/p>\n<\/p>\n<p><a class=\"cta_button\" href=\"https:\/\/www.hubspot.com\/cs\/ci\/?pg=7a0d9044-8940-4714-8dec-1ba4f838ecde&amp;pid=53&amp;ecid=&amp;hseid=&amp;hsic=\"><img loading=\"lazy\" decoding=\"async\" class=\"hs-cta-img \" style=\"height: auto !important; width: auto !important; max-width: 100% !important;border-width: 0px; \/*hs-extra-styles*\/; margin: 0 auto; display: block; margin-top: 20px; margin-bottom: 20px\" alt=\"Download Now: The Complete LinkedIn Playbook [Free Guide]\" height=\"59\" width=\"555\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/53\/7a0d9044-8940-4714-8dec-1ba4f838ecde.png\" align=\"middle\"><\/a><\/p>\n<p>LinkedIn endorsements help you do just that, alongside building credibility, authority, and trust in you as a professional. But how do you make someone endorse you? Messages like \u201cPlease endorse me\u201d won\u2019t do. You need something strong and irresistible \u2014 a solid foundation to base a strong pitch on.<\/p>\n<p>So, I dug into the trenches to find out the best strategies you can follow to get inbound and outbound LinkedIn endorsements. I&#8217;ll cover:<\/p>\n<ul>\n<li><a href=\"#what-is-linkedin-endorsement\">What is a LinkedIn endorsement?<\/a><\/li>\n<li><a href=\"#skills-endorsement-section\">How do you add the \u201cSkills\u201d section to your profile?<\/a><\/li>\n<li><a href=\"#how-to-get-endorsements\">How to Get Endorsements on LinkedIn<\/a><\/li>\n<li><a href=\"#how-to-endorse-someone-linkedin\">How to Endorse Someone on LinkedIn<\/a><\/li>\n<\/ul>\n<p><a><\/a> <\/p>\n<h2>What is a LinkedIn endorsement?<\/h2>\n<p>LinkedIn endorsements are a LinkedIn feature that allows your (LI) network to vouch for your \u201cListed skills.\u201d They\u2019re a public validation of your skills and are displayed on your profile.<\/p>\n<p>LinkedIn endorsements cover a wide range of professional skills and expertise, including but not limited to:<\/p>\n<ul>\n<li><strong>Technical skills, <\/strong>such as web development, machine learning, or graphic design.<\/li>\n<li><strong>Soft skills<\/strong> like adaptability, critical thinking, teamwork, or leadership.<\/li>\n<li><strong>Industry-specific skills<\/strong> in a particular field, like marketing, education, or healthcare.<\/li>\n<li><strong>Tools and software proficiency<\/strong> in using tools like Microsoft Excel, Adobe Photoshop, or GA4.<\/li>\n<li><strong>Certifications<\/strong> that confirm you&#8217;ve achieved specific certifications or qualifications.<\/li>\n<li><strong>Languages <\/strong>such as Spanish, Swahili, or Mandarin Chinese, including language proficiency.<\/li>\n<\/ul>\n<p>Endorsements highlight a person\u2019s strengths and expertise. For example, if you worked with me on a content marketing campaign and were impressed with my content creation and on-page SEO skills, you can choose to endorse me for Content writing, Journalism, etc.<\/p>\n<p>This would allow my profile visitors (potential clients and companies) to gain insight into my top skills. It serves as a more compelling validation of my abilities than merely listing them on my resume or self-reporting, as these endorsements come directly from people who have first-hand experience with my work.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/skills-1.webp?width=500&amp;height=471&amp;name=skills-1.webp\" width=\"500\" height=\"471\" alt=\"Example of the\u201cskills section\u201d on a LinkedIn profile that can receive endorsements.\" style=\"height: auto; max-width: 100%; width: 500px; margin-left: auto; margin-right: auto; display: block;\"><\/p>\n<p>To access the \u201cSkills\u201d section on a LinkedIn profile, simply scroll down the page until you reach the section below \u201cExperience.\u201d If you want to see all the skills someone\u2019s added to their profile, click on \u201cShow all.\u201d<\/p>\n<p><strong>Pro tip: <\/strong>Recruiters and hiring managers increasingly focus on skills data when hiring on LinkedIn. Endorsements add keywords to your profile and <a href=\"https:\/\/www.linkedin.com\/pulse\/skills-first-blueprint-better-job-outcomes-karin-kimbrough\/?published=t\">improve your chances<\/a> of showing up in their search results \u2014 giving you more exposure.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/skills-2.webp?width=650&amp;height=239&amp;name=skills-2.webp\" width=\"650\" height=\"239\" alt=\"Hiring managers use skill data for vetting and hiring candidates.\" style=\"height: auto; max-width: 100%; width: 650px; margin-left: auto; margin-right: auto; display: block;\"><\/p>\n<p>\ud83d\udca5Learn more about getting maximum exposure on LinkedIn with our <a href=\"https:\/\/offers.hubspot.com\/linkedin-profile-playbook?hubs_post-cta=anchor&amp;hubs_post=blog.hubspot.com%2Fmarketing%2Flinkedin-profile-perfection-cheat-sheet&amp;hubs_signup-url=blog.hubspot.com%2Fmarketing%2Flinkedin-profile-perfection-cheat-sheet&amp;hubs_signup-cta=cta_button&amp;hsCtaTracking=7a0d9044-8940-4714-8dec-1ba4f838ecde%7C86981daf-28c7-4001-981b-0c1fab9b50a1\">LinkedIn Profile playbook<\/a>.<\/p>\n<h3>LinkedIn Endorsement vs. Recommendation<\/h3>\n<p>LinkedIn endorsements go hand-in-hand with recommendations. Recommendations are written endorsements (like letters of recommendation) or testimonials from your network that provide more detailed insights into your skills and work experiences. They are more meaningful and paint a clear picture of your professional abilities and work ethic.<\/p>\n<p>\u201cRecommendations\u201d appear directly beneath the \u201cSkills\u201d section on your profile.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/skills-3.webp?width=500&amp;height=469&amp;name=skills-3.webp\" width=\"500\" height=\"469\" alt=\"LinkedIn recommendations vs. LinkedIn endorsements\" style=\"height: auto; max-width: 100%; width: 500px; margin-left: auto; margin-right: auto; display: block;\"><\/p>\n<p>You can give someone just an endorsement (a simple one-click action), or you can add a written recommendation along with your endorsement to provide an in-depth account of your experience with them.<\/p>\n<p><a><\/a> <\/p>\n<h2>How do you add the \u201cSkills\u201d section to your profile?<\/h2>\n<p>The first step in getting endorsements is to <a href=\"https:\/\/blog.hubspot.com\/marketing\/linkedin-profile-perfection-cheat-sheet\">optimize your LinkedIn profile<\/a>. Then, add the skills section to your profile. Here&#8217;s how:<\/p>\n<p><strong>1.<\/strong> Go to your profile and select<strong> \u201cAdd profile section.\u201d<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/skills-13.webp?width=650&amp;height=153&amp;name=skills-13.webp\" width=\"650\" height=\"153\" alt=\"How to add the skill section to your LinkedIn profile.\" style=\"height: auto; max-width: 100%; width: 650px; margin-left: auto; margin-right: auto; display: block;\"><\/p>\n<p><strong>2. <\/strong>Click on <strong>\u201cAdd skills.\u201d<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/skills-4.webp?width=500&amp;height=403&amp;name=skills-4.webp\" width=\"500\" height=\"403\" alt=\"How to add the skill section to your LinkedIn profile.\" style=\"height: auto; max-width: 100%; width: 500px; margin-left: auto; margin-right: auto; display: block;\"><\/p>\n<p><strong>3.<\/strong> Select relevant skills.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/skills-5.webp?width=500&amp;height=349&amp;name=skills-5.webp\" width=\"500\" height=\"349\" alt=\"How to add the skill section to your LinkedIn profile.\" style=\"height: auto; max-width: 100%; width: 500px; margin-left: auto; margin-right: auto; display: block;\"><\/p>\n<p>\ud83d\udccc<strong>Important:<\/strong> Make sure your \u201cEndorsements settings\u201d are \u201cOn.\u201d Here&#8217;s how:<\/p>\n<p><strong>1.<\/strong> Go to the \u201cSkills section.\u201d<\/p>\n<p><strong>2. <\/strong>Click on the three dots and select \u201cEndorsement settings.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/skills-6.webp?width=650&amp;height=151&amp;name=skills-6.webp\" width=\"650\" height=\"151\" alt=\"How to turn \u201cON\u201d LinkedIn endorsements.\" style=\"height: auto; max-width: 100%; width: 650px; margin-left: auto; margin-right: auto; display: block;\"><\/p>\n<p><strong>3. <\/strong>Toggle the settings to \u201cYes\u201d and click \u201cSave.\u201d<\/p>\n<p style=\"padding-left: 40px;\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/skills-7.webp?width=650&amp;height=321&amp;name=skills-7.webp\" width=\"650\" height=\"321\" alt=\"How to turn \u201cON\u201d LinkedIn endorsements.\" style=\"height: auto; max-width: 100%; width: 650px; margin-left: auto; margin-right: auto; display: block;\"><\/p>\n<h3>What skills should you add?<\/h3>\n<p>You must add the correct and relevant skills to your profile that showcase your expertise and bolster your completed projects. For example, if you develop email marketing campaigns, list <em>Email marketing, Drip campaigns, Copywriting, [Industry] email marketing<\/em>, and so on.<\/p>\n<p>Are you a job seeker? If so, tailor your skills to match those most commonly required in the job descriptions for your ideal role. Include a mix of technical and soft skills for a well-rounded profile.<\/p>\n<p><strong>Pro tip: <\/strong>Avoid listing too many skills; focus on the most significant ones to avoid diluting your profile\u2019s impact.<\/p>\n<p><a><\/a> <\/p>\n<h2>How to Get Endorsements on LinkedIn<\/h2>\n<p>Now, let\u2019s start getting those endorsements. There are different ways you can prompt people to endorse you.<\/p>\n<h3>1. Ask for endorsements \u2014 privately.<\/h3>\n<p>Identify the people in your network that you know and who will likely endorse you. This may include colleagues, friends, clients, or supervisors you\u2019ve collaborated with, or employers who are familiar with your skills. Don\u2019t spam strangers.<\/p>\n<p>Reach out to them via LinkedIn Direct Messages (DMs) or email. But before you do, craft a tailored pitch highlighting your shared work experience.<\/p>\n<p>Customize your request by referencing the project you collaborated on with them and gently jog their memory regarding your contributions. Show that you value their opinion and clearly mention the skill or skills you\u2019d like them to endorse. Be specific and concise in your request.<\/p>\n<p>Say something like<strong> (formal):<\/strong><\/p>\n<p><em>\u201cHi [Name],<\/em><\/p>\n<p><em>It\u2019s been some time since we chatted. I enjoyed our collaboration and work together. I\u2019d like to request your endorsement for my [specific skill] on LinkedIn. Your support would help strengthen my professional profile.<\/em><\/p>\n<p><em>If there\u2019s anything you\u2019d like me to do in return, please let me know. I\u2019m more than happy to reciprocate.<\/em><\/p>\n<p><em>Thank you in advance for your support.<\/em><\/p>\n<p><em>Best regards, <\/em><\/p>\n<p><em>[Your Name]\u201d<\/em><\/p>\n<p>Or opt for a more <strong>informal version:<\/strong><\/p>\n<p><em>\u201cHi [Name],<\/em><\/p>\n<p><em>It\u2019s been a while since our last chat. How are you doing? I\u2019m here to ask for a small favor, which is to endorse some of my skills on LinkedIn. Your support will help strengthen my professional profile.<\/em><\/p>\n<p><em>If there\u2019s anything you need help with, please let me know. \ud83d\ude42<\/em><\/p>\n<p><em>Thank you.\u201d<\/em><\/p>\n<h3>2. Ask for endorsements \u2014 publicly.<\/h3>\n<p>Another approach would be to directly ask for endorsement via posting on LinkedIn.<\/p>\n<p>Zineb Layachi, Founder of <a href=\"https:\/\/www.raisetherunway.co\/\">Raise the Runway<\/a>, used this approach. She wisely selected four core skills and reached out to her network \u2014 posting a question to gauge whether they considered her \u201cendorsable\u201d for these key abilities. Pretty smart, Zineb.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/skills-8.webp?width=500&amp;height=472&amp;name=skills-8.webp\" width=\"500\" height=\"472\" alt=\"Getting LinkedIn endorsements by asking via posts.\" style=\"height: auto; max-width: 100%; width: 500px;\"><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.linkedin.com\/feed\/update\/urn:li:activity:7014277287344762880?updateEntityUrn=urn%3Ali%3Afs_feedUpdate%3A%28V2%2Curn%3Ali%3Aactivity%3A7014277287344762880%29\" style=\"font-size: 12px;\"><em>Image Source<\/em><\/a><\/p>\n<h3>3. Show your skills and expertise on LinkedIn.<\/h3>\n<p>Get active on LinkedIn. Regularly share articles, posts, and updates related to your industry and profession to demonstrate your knowledge and competence. Keep your network engaged and aware of your skills. Recount events or projects that clearly showcase your skills and knowledge.<\/p>\n<p>Comment on active conversations with the same approach. Join LinkedIn groups relevant to your field and actively contribute to discussions. Contribute to <a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/answer\/a1413111\">Collaborative articles<\/a> and get the <a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/answer\/a776208\">Top Voice badge<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/skills-9.webp?width=650&amp;height=517&amp;name=skills-9.webp\" width=\"650\" height=\"517\" alt=\"LinkedIn Collaborative articles examples.\" style=\"height: auto; max-width: 100%; width: 650px; margin-left: auto; margin-right: auto; display: block;\"><\/p>\n<p>Express gratitude when your input is appreciated, and subsequently, connect with those individuals through DMs or email to request an endorsement.<\/p>\n<p><strong>Pitch Example:<\/strong><\/p>\n<p><em>\u201cHi [Name],<\/em><\/p>\n<p><em>Thank you for acknowledging my input on [topic]. I value your appreciation. \ud83d\ude42<\/em><em>Would you kindly endorse my [specific skill] on LI? It would mean a lot to me.<\/em><\/p>\n<p><em>If there\u2019s anything you\u2019d like me to do in return, please let me know.\u201d<\/em><\/p>\n<h3>4. Incentivize potential endorsers.<\/h3>\n<p>Identify people in your network who could benefit from your skills and offer your expertise or assistance in return for endorsements.<\/p>\n<p>During my initial days on LinkedIn, a career coach noticed through my posts and comments that I could benefit from some career guidance. He generously offered me a few free sessions and explicitly mentioned that all he wanted in return was an endorsement, if I found those sessions helpful. So, I endorsed him.<\/p>\n<p>It\u2019s a neat way to score authentic endorsements while building your experience and generating leads. But before you go this way, calculate the ROI. Is the game worth the candle?<\/p>\n<p><strong>Template:<\/strong><\/p>\n<p><em>\u201cHi [Name],<\/em><\/p>\n<p><em>I noticed your comment\/post on [topic]. I\u2019m a [your role], and I\u2019d love to know more about the specific issues you\u2019re facing and offer a bit of advice if you\u2019re interested. \ud83d\ude42<\/em><\/p>\n<p><em>It may be easier to understand your story and context more on a 30-min call. I can listen to what you are aiming at and what challenges you have. I can pose some questions back to you that might help push your thinking along. <\/em><\/p>\n<p><em>All I ask is your endorsement of my [skill] if you find the session helpful.<\/em><\/p>\n<p><em>How do you feel about it?\u201d<\/em><\/p>\n<h3>5. Highlight your accomplishments.<\/h3>\n<p>In your professional summary and headline, highlight your key accomplishments and skills to bolster your professionalism. Add sections that showcase your accomplishments \u2014 like certifications, publications, projects, and any other relevant achievements. Be specific and provide context for each accomplishment.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/skills-10.webp?width=500&amp;height=431&amp;name=skills-10.webp\" width=\"500\" height=\"431\" alt=\"Adding sections to highlight accomplishments on LinkedIn can encourage others to endorse you on LinkedIn.\" style=\"height: auto; max-width: 100%; width: 500px; margin-left: auto; margin-right: auto; display: block;\"><\/p>\n<p>You can also highlight your accomplishments by posting about them.<\/p>\n<p>Provide a detailed account of the efforts and experiences that led to your achievement. Invite those who commented\/engaged with the post to express their appreciation by endorsing you on LinkedIn.<\/p>\n<h3>6. Create and share a free resource.<\/h3>\n<p>You may have noticed people receive more endorsements (without asking for them) when they share knowledge with others. My LinkedIn Creator friends have 99+ endorsements for skills. It\u2019s because people appreciate it when they share actionable tips or templates for free. (Or for an endorsement \ud83d\ude09)<\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/erinbalsa\/\">Erin Balsa<\/a>, the Founder of the <a href=\"https:\/\/hausofbold.com\/\">Haus of Bold<\/a> and a Content Marketing Consultant, provides a standout free newsletter available on her profile. In this newsletter, Erin delivers practical tips related to B2B content marketing and thought leadership, drawing from her years of experience interviewing top marketers and thought leadership experts.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/skills-11.webp?width=650&amp;height=549&amp;name=skills-11.webp\" width=\"650\" height=\"549\" alt=\"Getting inbound endorsements on LinkedIn by educating others with free resources.\" style=\"height: auto; max-width: 100%; width: 650px; margin-left: auto; margin-right: auto; display: block;\"><\/p>\n<p>Balsa\u2019s genuine commitment to educating others is what truly resonates with her readers, resulting in over 99 endorsements for content marketing alone.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/skills-12.webp?width=650&amp;height=225&amp;name=skills-12.webp\" width=\"650\" height=\"225\" alt=\"Getting inbound endorsements on LinkedIn by educating others with free resources.\" style=\"height: auto; max-width: 100%; width: 650px; margin-left: auto; margin-right: auto; display: block;\"><\/p>\n<h3>7. Endorse your network to make them reciprocate.<\/h3>\n<p>People appreciate it when you endorse them \u2014 it encourages them to reciprocate. Endorse your connections for their listed skills to highlight their professional abilities.<\/p>\n<p>Start with people you\u2019ve worked with, like your colleagues, co-workers, or acquaintances, and move on to online buddies and your clients\u2019 profiles. Endorse the skills you\u2019ve seen them demonstrate.<\/p>\n<p>Next, select people you met professionally at work-related events or conferences.<\/p>\n<p>LinkedIn notifies you when someone endorses you, so they will see that you took an action and are likely to reciprocate.<\/p>\n<p>But how do you give credit to their skills? Read on below.<\/p>\n<p><a><\/a> <\/p>\n<h2>How to Endorse Someone on LinkedIn<\/h2>\n<p>To endorse someone, simply follow these steps:<\/p>\n<h3>1. Go to their profile and scroll down to the \u201cSkills\u201d section.<\/h3>\n<p>Most people have more than three skills listed. In that case, click \u201cShow all\u201d to view all their listed skills.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/skills-3.webp?width=500&amp;height=469&amp;name=skills-3.webp\" width=\"500\" height=\"469\" alt=\"How to endorse someone on LinkedIn.\" style=\"height: auto; max-width: 100%; width: 500px; margin-left: auto; margin-right: auto; display: block;\"><\/p>\n<h3>2. Click the \u201cEndorse&#8221; button next to the skill you want to endorse them for.<\/h3>\n<p>And that\u2019s it. You\u2019ve endorsed someone and most likely made them feel appreciated.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.hubspot.com\/hs-fs\/hubfs\/skills-14.webp?width=500&amp;height=405&amp;name=skills-14.webp\" width=\"500\" height=\"405\" alt=\"How to endorse someone on LinkedIn.\" style=\"height: auto; max-width: 100%; width: 500px; margin-left: auto; margin-right: auto; display: block;\"><\/p>\n<p>Once you endorse someone, your name and profile picture will be displayed next to the skill you\u2019ve endorsed. They\u2019ll also be notified via email and in the Notifications tab if they\u2019ve opted for it. The skills with the most endorsements are prioritized and appear at the top of their \u201cSkills\u201d section.<\/p>\n<p><strong>Pro tip:<\/strong> Send a personalized DM when endorsing someone, explaining why you appreciate their skills, and subtly hint they reciprocate the gesture.<\/p>\n<h2>Now Start Counting Those Endorsements \ud83d\ude80<\/h2>\n<p>Are your endorsements low? Don\u2019t worry. We all start the same. Take out one day a week and start putting in the effort. Learn best practices for optimizing your LinkedIn profile and get the most out of social selling.<\/p>\n<p><em>Editor&#8217;s note: This post was originally published in August 2014 and has been updated for comprehensiveness.<\/em><\/p>\n<p><a class=\"cta_button\" href=\"https:\/\/www.hubspot.com\/cs\/ci\/?pg=70d8d1cb-b837-4368-936c-80a26d37c689&amp;pid=53&amp;ecid=&amp;hseid=&amp;hsic=\"><img loading=\"lazy\" decoding=\"async\" class=\"hs-cta-img \" style=\"height: auto !important; width: auto !important; max-width: 100% !important;border-width: 0px; \/*hs-extra-styles*\/; margin: 0 auto; display: block; margin-top: 20px; margin-bottom: 20px\" alt=\"New call-to-action\" height=\"226\" width=\"646\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/53\/70d8d1cb-b837-4368-936c-80a26d37c689.png\" align=\"middle\"><\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/track.hubspot.com\/__ptq.gif?a=53&amp;k=14&amp;r=https%3A%2F%2Fblog.hubspot.com%2Fmarketing%2Flinkedin-skills-endorsements&amp;bu=https%253A%252F%252Fblog.hubspot.com%252Fmarketing&amp;bvt=rss\" alt=\"\" width=\"1\" height=\"1\" style=\"min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; \"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>LinkedIn profiles are the new resumes. LinkedIn shows your skills, featured projects, recommendations, and certifications, to name a few. So, you certainly want to emphasize these skills and ensure they are recognized as your strongest assets. LinkedIn profiles are the new resumes. LinkedIn shows your skills, featured projects, recommendations, and certifications, to name a few. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":181,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-182","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"http:\/\/www.getempowered.services\/digitalagency\/wp-json\/wp\/v2\/posts\/182","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.getempowered.services\/digitalagency\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.getempowered.services\/digitalagency\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.getempowered.services\/digitalagency\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.getempowered.services\/digitalagency\/wp-json\/wp\/v2\/comments?post=182"}],"version-history":[{"count":0,"href":"http:\/\/www.getempowered.services\/digitalagency\/wp-json\/wp\/v2\/posts\/182\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.getempowered.services\/digitalagency\/wp-json\/wp\/v2\/media\/181"}],"wp:attachment":[{"href":"http:\/\/www.getempowered.services\/digitalagency\/wp-json\/wp\/v2\/media?parent=182"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.getempowered.services\/digitalagency\/wp-json\/wp\/v2\/categories?post=182"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.getempowered.services\/digitalagency\/wp-json\/wp\/v2\/tags?post=182"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}